Tagged: vintage

Filtered Or Unfiltered, How Do You See The World?


“I want it my way and I will get it anyway possible.” This is a mantra of many people in this big world of ours. If it comes to money or careers, getting dates, greed and success, so on. But what about when it comes to the pictures we take?

I have a smart phone. I have all the apps. I take pictures of more thing than I should. I am a contemporary guy that is now and today, I think?  I have over 100 different apps on my phone that can take photos, alter photos, twist and manipulate them to something completely different, then send them through the intra-web all the way to Mars. That is quite a trip for the picture I took of my breakfast.

But lately I have been attempting to look at the world through a set of new eyes and not so much through Instagram vision I have been. Instagram, being the alterations and confluence go to, of what we want to see and not what we’re looking at. If any of you are active social media consumers, you have friends that post pictures that are in 70s style grainy. sepia tone or Black and white of “effect”. Chance are, you are also doing the same thing. Me too, but the question that has been going through my mind lately is. Why do we do that?

Why do we feel the need to change it up? A sunset is beautiful anyway, how does a filter make it better? This thought went from me just wondering, to a philosophical outlook for me.

I have been taking time and liquidating a lot of my possessions by choice, not because I found God or something, Because I have too much shit. I realized that I don’t really want all the stuff I have, like I don’t need 4 motorcycles, or the collection of HightLight magazines that I thought were cool. I would get these odd things, enjoy the fact that I owned them, the lose interest and let them fall to the wayside. Not that this is ever a problem but it started making look closer at why I did it in the first place?

I have become obsessed with the fine line of detail. That certain moment, the little thing that to you, becomes enchanted. Let me give you an example; I have a friend that works as a high-end advertising specialist that markets beer to an “urban” clientele, meaning, their trying to sell beer that is a notoriously an anglo brand, to the African-American market. I didn’t really think that there was such a difficulty in doing that. In short it came down to how the brand name would could be foreshortened and become slang. Brand A, did not sound as cool as Brand “Bud”.  But that is not really what struck me. What caught my attention was why I choose the beer I drink? I love Guinness Stout. Do I love the taste? or is it refreshing? Trust me, Guinness is not what one would call refreshing on a hot summer day.

I realized I liked the ‘process’ of getting my beer. It takes time, It does something as it’s poured, good bartenders use a spoon, the taste is only enhanced by the method. Does it make other beers not as interesting? Yes it does, I drink Stella because of the glass.

So what does any of this have to do with Instagram and altering photos and me liquidating my stuff?

Well, good question. I wondering if you to an image, one straight up and another altered, does it change the experience of the person taking the photo. Is it sunset or their sunset? Is how you change, color, present you photo a refection of how YOU want the world to look or how you think it should be? If the world was already colorized, would you change in back to “the boring” filter? That is my point, when did “what is already beautiful” need improvement?

I am worried that we have become so jaded that we NEED to change everything in our view.

Have at it if you must! Look at the world through a filter if you insist, but if you look closely it doesn’t really need one.